Marketing creates needs, but it does not satisfy needs. Marketing is about the creation of awareness which is the fulfillment of a need. The creation of awareness is what marketing is all about.
I’m not saying that marketing is wrong or evil. The truth is that marketing is about advertising: getting the audience to buy something. But advertising is not marketing. Marketing is about creating a need. Making a need happen is what marketing does. Marketing is a social act. People like to eat and sleep and drink. We want our needs met.
We all know that it’s not the way that marketing works that’s the important part. It’s the people who create needs who create marketing. You can create needs in a very small way, but it takes much more than that. There is a way for a marketing person to feel fulfilled even if only for a limited amount of time. But it takes a lot more than that.
A marketing person has to be well-placed in the right place to create a need. Marketing needs a reason to exist, how to keep the company afloat, how to keep the customers happy, and what they can learn from the people who create marketing. That’s why marketing is so difficult. It requires skill and a lot of hard work, but there are many people who get it. And we all know that the people who create marketing are often the ones who don’t get it.
To be clear, we are not arguing that marketing is stupid. Rather, the idea is that marketing is not a great way to create a need. That is: marketing is not a place where the business is created, where you are seeking out the clientele, and where you ask for input. That is all marketing, done wrong can lead to trouble. We simply argue that marketing can create needs and satisfy them.
To put it another way, your marketing efforts are your efforts to create a need, not need satisfaction. Marketing to new clients is all marketing in the name, and the result is that the marketing department falls into the hands of the wrong people. This kind of management is what leads to the most bad marketing decisions.
Marketing is a lot like business, in that it can create needs, but it can also be a bit like a job. If someone has a great need, it is still possible to fulfill that need. If you are a new business, your marketing efforts will always be a bit like a job, because they can always be cut. If you’ve never worked in a business or marketing, there is no set path for the journey.
Marketing can be like a job, which sounds like a contradiction in terms, but it can also be like a personal life. As I said, marketing can create needs. But I’m not sure I want any of my own needs to be solved by marketing, so I’m not sure what you want to call the process. For me, I’m more interested in the marketing efforts that create and satisfy the needs of the buyer.
Marketing is a process of bringing a product to the attention of a buyer. And, I do think that marketing that does this is probably the best form of marketing. This means that marketing is used to sell a product, which is something that most of us have done a time or two. And, I think it is because marketing creates needs. But Im not sure that is what you want to call it. You want to call it the process of selling a product that satisfies needs.